Digital marketing has changed over the last ten years from being a luxury to a necessity for brands because it determines your brand’s value and credibility.

Artificial intelligence has already made a substantial contribution to digital marketing by assisting with the in-depth analysis of massive amounts of datasets

By 2024, social commerce is expected to become very popular and change the way that customers engage with goods and services.

Businesses in 2024 need to be flexible and open to new ideas. This entails assessing marketing plans on a regular basis, keeping an eye on market developments, and adjusting as needed.